Who Makes Great Value Ice Cream: A Brand Comparison

Walmart’s Great Value ice cream is made by Wells Dairy in Le Mars, Iowa. Wells Dairy has been making Great Value ice cream for over 30 years. They are committed to using quality ingredients to make delicious and affordable ice cream.

Wells Dairy is a family-owned company that has been in business since 1914. They are one of the largest ice cream manufacturers in the United States. Wells Dairy also makes other popular brands of ice cream, such as Blue Bunny and Klondike.

In addition to Great Value ice cream, Wells Dairy manufactures a wide range of other dairy products, including milk, yogurt, and cheese. They are known for their commitment to quality and their focus on using fresh, natural ingredients. Wells Dairy is a proud supporter of the communities where they operate.

Great Value is Walmart’s private label brand, which means it’s not made by Walmart itself. Instead, Walmart partners with different manufacturers to create and package products under the Great Value label.

So, who makes Great Value? Well, it’s a collaboration between Walmart and various companies, including ConAgra and Sara Lee. These companies produce a wide range of products for Walmart, from food items like canned goods and frozen meals to household essentials like paper towels and laundry detergent.

It’s important to note that while these companies produce products for Great Value, they also have their own brands. This means that ConAgra, for example, might also sell their own line of canned goods, but they will also produce a separate line under the Great Value label specifically for Walmart.

This partnership allows Walmart to offer its customers high-quality products at competitive prices. By working with established manufacturers like ConAgra and Sara Lee, Walmart can leverage their expertise and production capabilities, while still maintaining control over the quality and pricing of its private label products.

The use of private labels like Great Value is a common strategy in the retail industry, allowing retailers to offer their customers a wider range of choices at varying price points. For Walmart, it allows them to compete with other retailers on price while also building brand loyalty with their own unique product lines.

Great Value ice cream sandwiches, like many other store-brand ice creams, are formulated to resist melting quickly. This is achieved through a combination of ingredients, particularly diglycerides and various gums. These ingredients act as stabilizers and emulsifiers, helping to prevent the separation of water and fat in the ice cream.

Let’s break down how these ingredients work:

Diglycerides: These are essentially fats that have been chemically modified to have a more complex structure. This allows them to bind to both water and fat molecules, preventing them from separating.
Gums: These are natural polysaccharides, essentially long chains of sugar molecules. They create a thick, gel-like consistency in the ice cream, holding the ice crystals together and slowing down melting. Some common gums used in ice cream are guar gum, locust bean gum, and xanthan gum.

These ingredients work together to create a smooth, creamy texture that resists melting for longer. While this might seem like a simple trick, it’s actually a complex science involving the delicate balance of ingredients and their interaction with each other.

Essentially, the “secret” behind Great Value ice cream’s resistance to melting lies in its clever use of food science. While it might not have the same luxurious texture as some premium brands, it achieves its goal of providing a satisfying treat with a longer shelf life.

You might be surprised to learn that Walmart doesn’t actually make its Great Value brand products. Instead, Great Value is a label used for products made by other companies, like Sara Lee and ConAgra. These companies produce and release products specifically for Walmart under the Great Value label.

This strategy allows Walmart to offer a wide range of affordable products to its customers while partnering with established food and consumer goods manufacturers. The arrangement benefits both parties – Walmart gets access to high-quality products at competitive prices, while the manufacturing companies gain a significant retail channel for their goods.

This “private label” model is common in retail, and it allows retailers to control the quality, pricing, and branding of their products. For example, Great Value offers a variety of products, including food, household goods, and personal care items, all of which are designed to meet the needs and budgets of Walmart’s shoppers.

So, while you might think you’re buying a Walmart brand product when you choose Great Value, you’re actually getting a product from a well-known manufacturer. This is just one way that Walmart works with other companies to deliver value to its customers.

Kellogg’s doesn’t actually make Great Value cereals. Although many people believe that Great Value cereals are made by Kellogg’s, this isn’t true. Great Value is Walmart’s own store brand, and they contract with various manufacturers to produce their products. This means that different Great Value cereals might be made by different companies.

Let’s dive a little deeper into this. Walmart has a huge network of suppliers that make all of their private-label products. For their cereal, they’ve partnered with manufacturers like Post Foods, Quaker Oats, and even Kellogg’s, but on a limited basis. So, while you might find some Great Value cereals that are made by Kellogg’s, the majority of them are made by other companies.

It’s important to remember that Walmart’s Great Value line is designed to offer competitive prices on everyday essentials. To achieve this, they need to find the most cost-effective manufacturers for each product. This means that the companies that produce Great Value products can change over time. So, the next time you see a box of Great Value cereal, remember that it might be made by a different company than the one you bought last time.

Great Value is a private label grocery brand created in 1993 by Walmart. It’s known for offering high-quality products at affordable prices, comparable to national brands. They have a wide selection of household and grocery items, including snacks, dried goods, cleaning supplies, candy, and beverages.

So, is Great Value a generic brand? Well, it’s not quite that simple. Generic brands are typically basic, unbranded products, often sold in plain packaging. Private label brands, like Great Value, are owned and marketed by retailers, offering a wider range of products with their own branding.

Think of it this way: When you buy a box of generic cereal, it might just say “Oatmeal” or “Cereal.” It’s designed to be the most basic, inexpensive option. But Great Value cereal has its own name, packaging, and often unique recipes. Walmart created and owns the Great Value brand, and they put a lot of effort into ensuring its quality meets their standards.

While some people still use the term “generic” to describe private label brands like Great Value, it’s more accurate to call them private label brands. This distinction is important because it highlights the effort and investment that companies like Walmart put into creating and promoting their own brands.

Great Value milk, like most other milk brands, comes from cows. The milk is then processed by a local dairy, which includes steps like separation, pasteurization, and bottling. In North Texas, Borden Dairy Company is one of the major suppliers of milk.

Interestingly, Great Value milk and Borden’s private label milk come from the same dairy and are often shipped on the same truck. While they might seem different due to branding and price, the milk itself comes from the same source.

This means that the Great Value milk you buy is just as fresh and high-quality as the Borden’s milk. The difference in price mainly comes down to marketing and branding, as well as the fact that Great Value milk is a store brand, while Borden’s is a national brand.

For many shoppers, Great Value milk represents a great value for their money, offering the same quality of milk at a lower price. So, the next time you’re choosing milk, remember that you’re getting a product that’s been processed by the same dairy and comes from the same source as other popular brands.

Walmart is a publicly traded company, but it’s ultimately controlled by the Walton family. They own over 50% of the company through their holding company Walton Enterprises and individual holdings. This means the Walton family, descendants of Walmart founder Sam Walton, have a significant influence on the company’s direction and decisions.

The Walton family’s ownership structure is complex, with various family members holding different stakes in the company. Walton Enterprises is the largest shareholder, followed by individual family members like Alice Walton, Rob Walton, and Jim Walton.

This family-owned structure gives the Waltons a strong grip on Walmart’s operations. They are able to influence key decisions like strategic direction, executive appointments, and dividend payouts. This makes Walmart a unique case in the retail world, where a family’s influence is so strongly intertwined with a publicly traded corporation.

It’s important to note that while the Waltons hold a majority stake, the company’s day-to-day operations are managed by a professional team of executives. These executives report to the board of directors, which includes family members and independent directors. This structure balances family control with professional management to ensure the company’s long-term success.

This unique characteristic is attributed to the presence of carrageenan gum, a natural ingredient derived from seaweed. This ingredient acts as a stabilizer, helping to maintain the structure of the ice cream, even at warmer temperatures.

Think of it as a tiny, invisible net that traps the water molecules, preventing them from forming large ice crystals and ultimately, melting. This creates a smooth and creamy texture, even after being left out for a while.

Essentially, carrageenan gum works by binding to the milk proteins in the ice cream, creating a stronger and more stable structure. This prevents the ice crystals from melting and dissolving, making the ice cream appear resistant to melting.

It’s important to remember that while the ice cream may not melt in the traditional sense, it will eventually soften and become more liquid-like. However, thanks to the stabilizing properties of carrageenan gum, it will take a significantly longer time to melt compared to regular ice cream.

Great Value ice cream has been made by Wells Dairy in Le Mars, Iowa for 30 years. They’re committed to using high-quality ingredients in every scoop. Dykstra Farm’s fresh milk is delivered daily to the Wells Dairy plant just 20 minutes away, where it’s transformed into fresh cream the same day.

This dedication to quality is evident in every bite of Great Value ice cream. The fresh milk from Dykstra Farm, combined with other carefully selected ingredients, creates a rich and creamy flavor that’s sure to satisfy.

Wells Dairy has been making ice cream for over 100 years, and they have a long history of using only the best ingredients. They’re also committed to sustainability, and they use local ingredients whenever possible. This commitment to quality and sustainability has helped make Wells Dairy one of the most respected ice cream makers in the country.

So, when you’re looking for a delicious and affordable ice cream, reach for Great Value. You’ll be supporting a company that’s committed to quality and freshness, and you’ll be enjoying a taste of the good life.

We believe happy cows make the best milk, and fresh milk makes the best ice cream. That’s the philosophy behind every scoop made by Wells Dairy in Le Mars, Iowa, where Great Value ice cream has been made for 30 years. We use only the highest quality ingredients to make our ice cream amazing.

At Wells Dairy, we understand that great ice cream starts with the freshest ingredients. We carefully source our milk from local dairy farms that prioritize the well-being of their cows. Happy cows produce rich, creamy milk, which is the foundation of our delicious ice cream. We also use other high-quality ingredients like real fruit, nuts, and chocolate to create a variety of flavors that everyone will love. Our commitment to quality is evident in every scoop, from the smooth, creamy texture to the vibrant, natural flavors. We believe that by using the best ingredients, we can create the best ice cream.

Great Value ice cream isn’t the worst you’ll find in the freezer aisle, but it’s not the healthiest choice either. Some brands use cleaner ingredients, and Great Value does use food coloring in some of their flavors. While these colors are FDA-approved, some have been linked to hyperactivity in children and potential cancer-inducing properties, according to Healthline.

Food coloring is a controversial topic, with some studies showing possible negative health effects. The dyes used in ice cream, like yellow 5 and red 40, are often derived from petroleum and contain artificial ingredients. These ingredients are highly processed and may contribute to inflammation and allergic reactions in some people. However, it’s important to note that the FDA has strict regulations regarding food coloring, and they are considered safe for consumption in moderate amounts.

If you’re concerned about food coloring in your ice cream, you can look for brands that use natural colors derived from fruits and vegetables. You can also opt for plain ice cream without added color, or try making your own ice cream at home to control the ingredients. Ultimately, the decision of whether or not to consume food coloring is a personal one, and it’s important to weigh the potential risks and benefits.

Great Value ice cream is a popular budget-friendly option for families. But how many flavors are actually available? Let’s dive into the world of Great Value ice cream!

Back in 2017, Brand Eating reported that Great Value offered a whopping 49 flavors, including classics like Legend Cherry, Banana Puddin’, and Sour Pucker Punch. However, the number of flavors offered has since been reduced.

Why the Change?

There are a few possible reasons for this decrease in flavors. It’s possible that the pandemic impacted production and distribution, leading to a simplification of the product line. It’s also possible that consumer demand simply shifted, leading the brand to focus on its most popular options.

What About Today?

Unfortunately, there isn’t an official list of Great Value ice cream flavors available. However, you can find out what your local Walmart offers by checking their website or visiting your store in person. Walmart often updates its product offerings based on regional preferences, so you may find a wider selection depending on where you live.

Great Value still offers a variety of ice cream options, including classic flavors like vanilla, chocolate, and strawberry, as well as more unique options like chocolate chip cookie dough and mint chocolate chip. They also offer a range of frozen desserts like ice pops, popsicles, and frozen yogurt.

Keep an eye out for new flavors! Great Value is constantly updating its product line, so you might be surprised by what you find in the freezer aisle next time you shop.

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